Search Engine Optimization Case Study

With our in-house brand of TopFlight for the aviation market niche, we have been developing a growing relationship with the Reno National Championship Air Races; held just north of downtown Reno, Nevada every September. Part of our ongoing Search Engine Optimization efforts are content creation, primarily with syndicated original Video Productions, to increase visibility of projects that draw large sponsorships.

When we first launched our TopFlight.aero Website Development in early 2008, then our TopFlight.TV New Media Channel in the Summer of 2008, we set out to prove how valuable original Video Production content could be in the New Media Marketing model that evolved into THRUST! You can see more about our TopFlight Aviation Niche Marketing efforts, TopFlight.aero Aviation Website Development, and our TopFlight.TV Aviation Video Channel on these respective links. Here is an example of the fruits of our effort in this space searching Google for "Reno Air Races 2009" based on our Search Engine Optimization strategies.

So, as you can see, our Search Engine Optimization efforts landed us on Google page-1 for "Reno Air Races 2009" in positions #5, 6 & 7. The last of the three is part of our initial and ongoing Website Development for our TopFlight.TV channel, where the first two purely demonstrate the power of syndicated Video Production content as part of the Search Engine Optimization strategy.

Since we are dedicated to continually grow our Aviation Market Niche, we will constantly be challenged to press the boundaries of what is possible in both Website Development and Search Engine Optimization - all of which we can bring to bear in your project. We believe it is a great way to build value for our clients. Stay tuned for more!

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